About Heap
Heap is a product analytics platform that automatically captures every user interaction on your site or app — clicks, taps, form submissions, page views — without any manual event instrumentation. Teams can then retroactively analyze any behavior without needing to re-instrument. Acquired by Contentsquare.
What's Great
- ✓Autocapture — no manual event tracking
- ✓Retroactive analysis of any behavior
- ✓Strong funnel analysis
- ✓Good for early-stage products
Watch Out For
- !Expensive at scale
- !Large data volumes can slow queries
- !Less powerful segmentation than Amplitude
Common Use Cases
1
Product teams without engineering bandwidth
2
Retroactive behavior analysis
3
SaaS analytics
Best For
Pricing Model
Freemium
Free plan available. Paid plans unlock advanced features.
Category
Product Analytics
Understand how users engage with your product features and flows.
Tags
autocaptureretroactive analysisproduct analyticsno instrumentationContentsquare